Episode #12: Supercharge Your Website with These Three C's

May 08, 2020

 If you do it right, your website can grow your business even when you’re away from your desk. And it’s as easy as 1-2-3 -- or as you’ll find out in this episode, C, C, C.

This is the first episode in my Business Booster Series where we’ll be focusing on ways you can gain and keep momentum for your business through 2020 and end the year on a high note.


The Three C's Your Website Needs:

  1. Credibility
  2. Customer-Centric Copy
  3. Clarity

Episode Summary:

When planning or updating your website, you’re looking for credibility, customer-centric copy and clarity.

You need a credible domain extension like .com and apply the less is more principle throughout your design. You need proper grammar and correct spelling. Your website should immediately communicate when you are and what you do and what emotional benefits you offer to your prospective clients and customers. Your entire website needs to be customer-driven and you need to guide your customer through your website.


Grab your free website makeover checklist here and then use it to improve your website step by step.

Pay It Forward:

Subscribe and leave a review on iTunes to help spread the word about the Work Is Good podcast.

Mentioned & Related Resources:

I may receive a commission when you click on a starred link and make a purchase. .

  1. Get your free website makeover checklist here.
  2. The Upward VA Roadmap & Support System
  3. Canva - professional photos and top design tool*
  4. Free Photos: Unsplash, Pexels, Pixabay
  5. DIY Website Platforms: Weebly*, Squarespace, Kajabi*
  6. Fonts.com: Mixing Typefaces
  7. GrowthBader.com: Domain Extensions
  8. Grammarly
  9. StoryBrand.com
  10. Example Website: SmartPassiveIncome.com


Intro and Outro Music by Purple-Planet.com

Drum Roll Sound Effect by Mike Koenig, via SoundBible.com

"Bike, Bell Ding, Single, 01-01.wav" by InspectorJ (www.jshaw.co.uk) of Freesound.org